Most retailers treat social media like a digital billboard. They post a product, add a price, and pray for sales. It almost never works.

In this deep dive, I’m sharing the social media framework I’ve used to help retail clients move from "shouting into the void" to building communities that actually buy. No fluff, no fake followers—just a strategy built for the modern algorithm.

“Luke, my website looks great. Why should I care about shaving off a few milliseconds of load time?”

I hear this all the time. In this post, I’ve compiled the most common questions I get about page speed, explaining why 'fast' is no longer optional in the modern business world.

Many business owners try to cram every buzzword into their website, thinking it makes them sound professional. In reality, the fancier the words, the faster users leave.

In this post, I'll share what I've learned after delivering 50+ projects: why "simple" is the ultimate persuasion tool and how to write copy that actually converts.

Stuck with a low-performance ad? don't panic, this article may help you.

Learn how a JamStack website will help your business in performance, cost, and security.

Does your website bring your result as you wished?

Almost every business gets a website now, but how well does the website work?

So many business websites are out of date, the most reason is the website didn't bring results, but why?

Do you still believe you have privacy on the internet? Can a VPN really make you invisible?

This article reveals the truth behind "Privacy is Dead" and how we can maintain a shred of dignity in this age of surveillance capitalism.