Luke a Pro

Luke Sun

Developer & Marketer

FAQs for page speed

Published: Sat Dec 10 2022 , 7 minutes reading.

Why does page speed important for a website?

Page speed is important for a website because it affects the user experience. A website that loads quickly will keep visitors on the site longer and increase the likelihood that they will return in the future. Additionally, faster page speed can improve search engine rankings, as search engines like Google take page speed into consideration when determining a site’s search engine ranking.

It also important for sell too.

  • Google research found that a delay of just 100 milliseconds in page load time can result in a drop in traffic and a decrease in user engagement.

  • A study by Kissmetrics found that a 1-second delay in page load time can result in a 7% reduction in conversions.

  • A study by Akamai found that 47% of consumers expect a web page to load in 2 seconds or less. And, 40% of consumers will abandon a web page that takes more than 3 seconds to load.

  • A study by Soasta found that a delay of just one second in page load time can result in a 11% reduction in page views and a 16% reduction in customer satisfaction.

  • A study by Amazon found that for every 100 milliseconds of improvement in page load time, their revenue increased by 1%.

These studies demonstrate that page speed has a significant impact on user engagement and satisfaction, and that a slow-loading website can result in a higher bounce rate and a decrease in conversions.

How to test my website’s page speed?

There are several ways to test the page speed of your website:

  • Google PageSpeed Insights: This is a free tool offered by Google that analyzes the performance of your website on both desktop and mobile devices. It provides a score and a list of recommendations for improving your website’s page speed.

  • GTmetrix: This is a free tool that analyzes the performance of your website and provides a score, a list of recommendations, and detailed information about the load time of each element on your website.

  • Pingdom Website Speed Test: This is a free tool that analyzes the performance of your website and provides a score, a list of recommendations, and detailed information about the load time of each element on your website.

  • WebPageTest: This is a free tool that allows you to test the performance of your website from various locations around the world and on different browsers. It provides a detailed report of your website’s performance, including load times, and recommendations for improvement.

  • Lighthouse: This is an open-source tool offered by Google that can be run as a browser extension or from the command line. It provides a report on the performance, accessibility, best practices, and SEO of your website.

All of these tools are useful for identifying the areas where your website’s page speed can be improved, such as optimizing images, reducing the number of HTTP requests, and minifying code.

It’s worth noting that it’s good to test your website on different devices and browsers, since the performance can vary depending on the user’s device and network conditions.

How to improve my page speed?

There are several ways to improve the page speed of a website, including:

  1. Optimize images: Use image compression tools to reduce the file size of images on the site.

  2. Minimize HTTP requests: Reduce the number of elements on a page, such as scripts and stylesheets.

  3. Use a Content Delivery Network (CDN): A CDN can distribute the resources of your website to multiple servers around the world, making the site faster for users who are farther away from your server.

  4. Minimize code: Use a tool like Minifier to remove unnecessary characters from code, such as white space and comments.

  5. Use browser caching: This allows a user’s browser to store resources from your website so that they don’t have to be downloaded every time the user visits the site.

  6. Enable gzip compression: This will compress the data sent to users’ browsers, reducing the amount of data that needs to be downloaded.

  7. Use a performance analysis tool: Use tools like Google PageSpeed Insights or Lighthouse to analyze the performance of your website and identify areas that need improvement.

  8. Use a modern framework or library like React, Vue.js, Angular etc. which are optimized for performance.

Implementing these changes can help improve the page speed of your website and enhance the user experience for your visitors.

Why static site is faster than WordPress?

Static sites are typically faster than WordPress sites because they do not require the same level of processing power. A static site is simply a collection of HTML, CSS, and JavaScript files that are served directly to the user’s browser. These files are pre-built, so there is no need for the server to dynamically generate the HTML, CSS, and JavaScript on the fly.

On the other hand, a WordPress site is built using PHP and a MySQL database. Every time a user requests a page, the server needs to dynamically generate the HTML, CSS, and JavaScript based on the content stored in the database. This process requires more processing power, which can slow down the site.

Additionally, Static site are cached easily and can be served through CDN which reduces the load on the server and the site’s load time.

Also, Static sites don’t have any security vulnerabilities that can be exploited by hackers, unlike WordPress sites, which can be vulnerable to hacking if not properly secured.

In summary, Static sites are faster than WordPress sites because they don’t require the same level of processing power and are cached easily and served through CDN which reduces the load on the server and the site’s load time.

Can page speed increase website selling?

Yes, page speed can potentially increase website sales. A fast-loading website can improve the user experience and make it more likely that visitors will stay on the site longer and make a purchase. Research has shown that a slow-loading website can lead to a high bounce rate, which means that visitors are leaving the site quickly because it is taking too long to load. This can ultimately lead to a decrease in website sales.

Additionally, faster page speed can improve search engine rankings, which can lead to more visibility and more traffic to the site. This can also increase the chances of making a sale.

It’s also worth noting that a fast-loading website can also increase conversion rates. A faster website can lead to better user engagement and therefore increase the chance of a visitor taking an action such as filling out a form, signing up for a newsletter, or making a purchase.

In summary, page speed is an important factor in user experience and it can ultimately increase website sales by keeping visitors engaged and on the site longer, and also by increasing visibility and conversion rate.

Does css animation increase website selling?

CSS animation can potentially increase website sales by improving the user experience and making the site more engaging.

Animations can help to draw the user’s attention to important information and calls to action, such as “add to cart” buttons or “buy now” links. This can make it more likely that the user will take action and make a purchase.

CSS animations can also be used to create a sense of motion and dynamism on the site, which can make it more visually interesting and engaging for the user. This can help to hold the user’s attention and make them more likely to stay on the site longer and explore more of the site’s content.

It’s worth noting that not all animations are suitable for e-commerce sites, and a poorly executed animation can be distracting and make it harder for the user to focus on the important content. Therefore, it’s important to use animations in a way that enhances the user’s experience, not detracts from it.

In summary, CSS animations can potentially increase website sales by improving the user experience, making the site more engaging, and drawing attention to important information and calls to action. However, it’s important to use them in a way that enhances the user’s experience.